IT PERFORMS 12 ACTIONS IN A SINGLE APPLICATION: It gives hydration and emollients to the hair fibre without weighing it down or greasing. It deeply nourishes the hair, preventing aging. It gives softness and silkiness to the hair. It improves the combability, the flow less and the smoothness of the hair. It has an invigorating and strengthening action. It...

It is a product that gives volume to the hair, making it full-bodied. Gives support with extra strong hold, without over weighting. Argan Oil, a precious substance, contains linoleic acid and vitamin E which stimulate the vital functions of cells, and they maintain the exact hydro-lipidic balance of the hair.

It is a glossy, detangling and emollient product. Thanks to its anti-frizz power, it is able to detangle and soften the hair by reducing the hair electrostatic effect. Great when it is used as a protective product before the use of the flat iron.

Ultra-Fast Action Resistant To Moisture It Doesn’T Leave Any Residues And It Doesn’T Wet The Hair. It Fixes And Models All Hair Types Without Making It Heavy. Perfect For Any Texture: Smooth, Curly, Creative. It Is Easily Removable Without Leaving Any Glassy Effects. It Provides Maximum Brilliance, Elasticity, And Protection. It Gives Volume And Support. It Allows Easy Combines Without...

BES IN BLACK GEL It hides gray, “salt and pepper” hair in a natural way giving a nice younger look. The mineral pigment deposits itself on the cuticular surface of the hair through electrostatic forces, giving the hairstyle a dark natural colour.

WATER WAX. Perfect to create a natural look without over weighting the hair. It allows changing the direction of the hairstyle continuously, since it fixes in a flexible and modelling way. Ideal for removing the frizzy effect without drying or greasing the hair.

Defines the hair in a flexible manner without over weighting it. Special resins allow a strong and durable fix, suitable for all hair types and resistant to humidity. The handy dispenser allows greater precision in the application without dispersion of the product.

Defines the hair in a flexible manner without over weighting it. Special resins allow a strong and durable fix, suitable for all hair types and resistant to humidity. The handy dispenser allows greater precision in the application without dispersion of the product.

Ideal for dry hair and over process, to prevent the side effects of air humidity. To maintain a longer hairstyling, I will apply on damp hair.

MATTE PASTE. It is a paste with a mate effect, medium strong, perfect for modelling, sectioning, crunching and define. It contains a UV filter. Instead, to create special effects apply by single section or on the lengths.

Ideal for dry hair and over process, prevents the side effects of air humidity. All the products of the BES Professional Hair Fashion can be mixed with each other to obtain different features, beauty, and results. Argan oil, a precious substance, contains linoleic acid and vitamin E which stimulate the vital functions of cells, and they maintain the exact hydro-lipidic balance of the hair.

It is Modelling Gel Cream perfect for natural curly hair or with permanent wave, protects from dehydration, gives elasticity and vitality. It is composed by specific products specially formulated to give extraordinary freedom to the hairstylist who has the possibility to choose the best products according to the hair and the desired look.

Gel of next generation. Fix and memorize the hairstyle, creating extreme, out of the ordinary look. Ensures a perfect separation of the strands and a long life to the hold by giving a wet effect and a fixing enameled ending.

This is a product that gives wellness and glossiness concentration. For a shiny iron out and light result, apply a product does on dry hair. When use on curly hair, it gives a natural spiral finishing look.