It is particularly suitable when you want to obtain a more neutral lightening result or when you want to tone and reflect with nuances with a cold expression: ash, beige ash, tobacco ash, blue ash, or green ash. Up to 9 levels of lifting on natural hair. RICE STARCH:Thanks to its absorbent properties, it creates a film around the hair fibre, keeping the hair hydrated for the entire duration of the bleaching treatment. The hair will remain more hydrated and protected, without having negative effects on the final result of the bleaching. MACADAMIA ORGANIC OIL: Highly nourishing and moisturizing vegetal oil. Macadamia oil has a high concentration of fatty acids, magnesium, and vitamin E, which help strengthen the hair and moisturize the scalp. Thanks to the high quantity of oleic acid, it has a marked antioxidant action which helps to make the hair healthier, shinier and more pleasant to the touch. XANTHAN GUM AND GUAR GUM: Allow the bleaching powder to create a protein film on the hair cuticle, improving its combability and decreasing the frizz and glassy effect. TALC: It helps to make the powder soft and velvety, easily mixable. It helps to keep the emulsion stable and to absorb excess sebum, which could hinder the discoloration on the roots. Very low ammonia content. The bleaching powder is compact, easy to weigh and very easy to mix with the oxidant in any ratio (1:1 – 1:1,5 – 1:2). You get a homogeneous paste without lumps and which does not swell even after an hour. The powder is pleasantly scented with a fragrance reminiscent of the balsamic notes of lavender. The innovative matt-effect smart bag allows you to weigh the powder directly into the bowl, without the aid of a measuring cup. This leads to less plastic being used and above all to a more orderly weighing, without spreading powder during the preparation of the mixture.